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Enoch possesses a deep understanding of the e-commerce and ad industries, making him a valuable asset to any team. Beyond his professional expertise, Enoch's amicable personality and collaborative approach make him a pleasure to work alongside. If you're seeking a dedicated, knowledgeable, and friendly professional, Enoch is the ideal choice.
Former Pinterest Employee
RESUME
PROFESSIONAL EXPERIENCE
Partnerships / Customer Success
Wix
New York, NY
- Spearheading a single-digit million-dollar revenue partnership between Wix and Intuit, driving product integration and growth initiatives. Demonstrating expertise in understanding partner’s technical and business landscapes, ensuring alignment of partnership objectives with partner’s goals. Mastery of platform capabilities, including integration, data structures, and funnel flows, to effectively interpret partner’s requirements and propose optimal solutions. Ensuring seamless partner buy-in through qualitative, timely, and budget-conscious delivery, fostering partnership success and sustained growth.
Jan 2024 - Present
Strategic Partnerships
Meta
New York, NY
- Spearheaded a robust book of business within the retail and consumer packaged goods (CPG) vertical, driving revenue in the single-digit million dollar range.
Accelerate Meta’s ads and commerce efforts, drive commerce best practices, and facilitate an optimal commerce experience for the world’s largest retailers for Facebook and Instagram Shop
Own end-to-end strategic relationships with Commerce and Retail partners, including developing new relationships, setting expectations during early stage testing, and supporting partner growth
Work cross functionally with a variety of teams, including Product, Marketing, and Operations teams to enable partners to utilize Meta’s Commerce products and advocate for functionality to grow partner businesses
March 2023 - Jan 2024
EDUCATION
San Diego State University
Master's in Marketing
Berkeley, CA
2007 - 2009
San Francisco State University
Bachelor of Arts in Business Administration
San Francisco, CA
2004 - 2008
SKILLS & EXPERTISE
Marketing Strategy
- Enoch Lam has extensive experience developing marketing strategies that align with business objectives, target the right audience, and drive results. He uses data and market research to inform strategy development and adjusts plans as needed to ensure success.
Digital Marketing
- Enoch Lam is an expert in digital marketing, including social media marketing, email marketing, and search engine optimization. He has a deep understanding of the latest digital marketing trends and best practices and uses this knowledge to drive results for his clients.
Market Research
- Enoch Lam is skilled in market research and data analysis. He uses data to inform marketing strategy development, measure campaign success, and adjust plans as needed to ensure success.
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